Poll
Solutions
Boomer Boxscores™
› Communications
› Package Design
› Product Design
› Social Media
Did You Know?
2/3 of all Boomers log on
to Facebook?
Boomer caregivers spend
over 150 minutes/person/
month on Facebook?
Boomers over-index on
MyLife, LinkedIn and Shopzilla?
Boomer caregivers browse 75%
more Facebook pages than the
average viewer?
43% of single adults are over
age 45
Twitter.com is in the Top 10 list
of popular sites for Boomer
caregivers?
Caregivers spend 16 times as many
minutes on Amazon as other
Internet users?
100% of Boomers visit business to
business and real estate web sites
each month?